Search Engine Optimization (SEO) is the driving force of the digital marketing world. Be it a content or website, it should be SEO-friendly as it improves visibility and accessibility of the website. Whether you’re a blogger, digital marketer or a businessman, creating an SEO-friendly website is crucial to reaching customers and increasing visibility in search engines like Google. In this blog, we have created a checklist for you which you can follow to optimize factors like design, performance, and content to increase ranking.
Also, if you’re puzzling where and how to start with SEO, hesitate not to call our SEO Company in India today at 9810962889 to speak with an expert about your business plan.
Make Your Website SEO-Friendly With These Tricks
An SEO-friendly website is known to be a well-optimized website which maximizes visibility and search engine results pages (SERP). Let’s look at the tips that can help you create a SEO-friendly website.
Use Mobile-Friendly Design
Today, people use their smartphones to access any website other than laptops and desktops. Therefore, you have to integrate responsive design into your site to connect with mobile users. A responsive design allows your website to adapt to whatever device a user is using. With responsive design, they will use the version of your website which is best for their device. This way users will not struggle to see images, read text, and click on the links.
Use Targeted Keywords Through The Content
Writing content with relevant keywords is paramount for your website as it improves the overall position of your website on search engines. Whether you’re writing a web page or blog, incorporate relevant keywords to help search engines recognize what your website is all about. You can use paid or free keyword research tools to get keywords for your site. The right keywords will drive huge traffic to your site that will convert into potential leads.
Optimize Header Tags
Another way to optimize your website is to incorporate header tags properly. Header tags include H1, H2, H3…. H6, which are commonly used for content title, headings, and subheadings. Make sure your title and headings contain primary and secondary keywords that will help improve your SEO ranking. Integration of keywords will help Google understand the context of your page and people to find it easily if they’re looking for the content for the same keyword.
Add Keyword-rich Anchor Text In Links
Anchor texts are clickable words that take people to other pages of the website when clicked. To make an SEO-friendly website, it is important for you to add SEO-friendly anchor texts that allow search engines to understand the content better and rank it higher on search engines. If you have to think of relevant keywords relating to your website. For instance, if you’re linking to a page about social media marketing, use anchor text like social media marketing strategies and social media marketing tips.
Forget Not To Optimize Images
You must know that Google or other search engines can’t read images therefore alt text is used for images to optimize them. Optimized images are the crucial way to enhance the visibility of your website in search engines. Well, there are various ways to optimize images such as proper image size and alt text including keywords, which improves user experience and leads to better visibility on the SERPs.
Improve The Website Loading Speed
As per studies, users leave the website if it doesn’t load within 2-3 seconds. Therefore, website speed matters a lot when creating an SEO-friendly website. If your website is not fast-loading for users to access the information, it will lead to high bounce rate, which will impact your SEO negatively. To make the website load faster, make sure to compress images and other media files while uploading on the website.
Forget Not To Use Google Tools
Unless and until you know the core metrics of your website, you won’t be able to create an SEO-friendly website. You can do it by using Google tools such as Google Analytics and Google Search Console. These are free tools which provide you valuable insights into your website and help you improve its performance. Google Search Console allows you to see how your website performs on search engines, view organic traffic, and identify issues like broken links or duplicate content. On the contrary, Google Analytics gives you metrics like performance of your website, bounce rate etc.
In The End
These are the top seven tips that you can follow to make an SEO-friendly website. By following these tips, you will drive more traffic, improve visibility, ranking and overall website performance on search engines. If you don’t have dedicated time to optimize your website, we’re here to help. We can optimize your website and improve its overall performance that will give you high ROI, contact us or call us today at 9810962889 to discuss your requirements.